Marginal contribution approach for retailers to decide what to stock with limited space also applies to bundled products as well. One just have to consider the cost, selling price, salvage/mark-downs, demand and demand variation of the bundled products.
One can also consider other "products" that makes up the assortment. One just have to include the same details in the calculation. Cost of renovation to deliver a certain ambience can also be included.
If you have a large retail store with wide assortment. You may want to complement this approach with planogram analysis, as planogram analysis can give you better combinations of product layout to achieve higher margins contribution.
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