Making use of space in trucks during backhaul routes for companies is really interesting. To the company, it is sunk cost and any company that they make during the backhaul is a bonus. There are already websites in US that shares available backhaul routes. Example: http://www.123loadboard.com/backhaul-freight/West-Virginia/Exchange/
Shall we start something from Singapore-Malaysia-Thailand?
We do not need to be rigid in the pick up and drop off locations. As long as it is along the route, a deal can be made :)
This blog covers new pull supply chain responsiveness and logistics concepts for hubs with good air and sea-freight connectivity like Singapore. Big data and web analytics are creating new demand opportunities, and help operations meet growing global regulatory standards. Very often, my work also involves helping online retailers improve operations. Discussions spans from raw materials serialization, to manufacturing, marketing and sales. Visualization and analysis techniques are also shared.

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